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| You are here: Home » The Marketing Diary » Personal Stuff » Going to Spain:) July 15, 2004 Going to Spain:) Time for a vacation. I'm leaving for Mallorca this Friday:) I wanted Sicily, Italy, but everything was already taken. Well, that's what you get when you wait to the last minute. Right after we (my better half is coming with me) decided on the location I did a search on the Internet. It's quite unbelievable, but most companies area already on the Web, even though Mallorca is a small island. OK, they lack in marketing experience, but still, they are going in the right direction, especially car rental companies. Restaurants are actually the worse, giving only a few photographs and quite generic descriptions, instead of also telling me and showing me what we can eat there. Also no prices, etc. I'm really interested to see how companies approach other aspects of marketing there ... Anyway, I'm coming back next Saturday, so expect more then. Have a great time!
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